Whether you’re submitting a personal statement, a statement of purpose, or a diversity essay, make sure to follow these rules:

Rule #1: Edit and Proofread, Then Proofread Again Your grammar, spelling, and punctuation must be flawless. When in doubt, pullout those old standbys The Chicago Manual of Style and Strunk & White. If grammar, spelling, and punctuation aren’t your strong points, enlist a friend to help (and give you a tutorial, while you’re at it). There’s no excuse for a college graduate to mess this up. And beware the spell-check trap — it won’t catch “right” when you should have written “write,” and it won’t catch your “commitment to pubic service.” (You laugh, but I saw that typo as a law review editor.) Always have a second pair of eyes proofread your essays before you send them off.

Rule #2: Nothing Cutesy Anything cutesy or gimmicky will make admissions officers groan. Stay away from the following:

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